Writing/Editing
Featherly Ink principal Kevin Featherly is an award-winning writer based in the Twin Cities. As an industry consultant, he has written scores of blog posts, white papers, market surveys and e-books—for both general and technical audiences—on behalf of companies around the world.
As a freelance writer he has published articles in scores of commercial and niche magazines, newspapers, journals and web sites around the world.
Like Kevin, Featherly Ink brings passion, smarts and a knack for getting it right.
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Featured Sample: The Case for Continuous Delivery (Zend Technologies)
Tech/Business Writing Examples
“A big reason why software producers turn to continuous delivery processes is the irksome antipatterns—practices that are common but extremely ineffective—that have long plagued the industry….” So begins this sample blog post for Zend Technologies, the company that invented the ubiquitous server-side scripting language, PHP.
"You’ve made it. You have established continuous delivery and DevOps as your methods of choice for producing and releasing software. Now what? Here’s one idea: do more." That is the beginning of a blog post about continuous delivery we wrote for Zend Technologies.
Roundabout.com is an exciting full-service media company that serves the Hollywood movie industry. We helped create new strategic content to help it attract even more clients. Sections we helped create include “About,” “Our Services,” “Our Team” sections, and the executive bios of CEO Craig Clark and Vice President Mike Esfahanian.
This web-only case study for government contractor KeyLogic was written under contract with Dragonfly Editorial. It discusses KeyLogic’s CIO portfolio management work for the U.S. Department of the Interior.
Kevin performed editing and production for HIMSS Analytics’ massive annual healthcare IT market survey, “The Essentials of the U.S. Hospital IT Market,” from 2006 to 2011. This is the 5th edition’s introductory chapter.
Mayor Richard J. Daley at the 1968 Democratic National Convention. The photo was published with Kevin Featherly's article, "The Battle of Purgatory," in 2008.
Journalism Samples
The sorely lamented Minnesota Law & Politics—a magazine that correctly proclaimed "only our name is boring"—published many of Kevin Featherly's articles during its 15-year run. Among the best was "The Battle of Purgatory," a first-person remembrance of the riotous 1968 Democratic National Convention by several Minnesotans who were in the eye of that pivotal political hurricane.
The in-flight magazine Delta Sky has been a great client for a number of years. One recent article for the magazine was an in-depth analysis of online learning, a trend that has firmly established itself in global education.
In May 2014, Delta Sky also published "The Online MBA Comes of Age," which digs into the trend of major business schools wading into the digital stream—even as others continue to resist. The article was cited by the Wall Street Journal as a "must read."
From the 2008 Republican National Convention until August 2014 when budget cuts ended the gig, Kevin was a political correspondent for the Capitol Report newspaper and its online sister Politics in Minnesota.com. His final piece was a profile of Minnesota DFL Chair Ken Martin. His final interview was a talk with Minnesota Gov. Mark Dayton.
In his time as a journalist, Kevin has encountered some of the most famous and powerful people you could imagine, from US senators and vice presidents to Hollywood entertainers and high-wattage media figures. MinnPost.com published a first-person recollection of one of the most memorable of those encounters, with superstar journalist Mike Wallace.
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